Author Topic: Stop some Internet Advertising with the Google Advertising Cookie Opt-out Plugin  (Read 2254 times)

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Software Santa

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Stop some Internet Advertising with the Google Advertising Cookie Opt-out Plugin Ads Preferences affect ads that Google shows on other websites.

http://code.google.com/p/google-opt-out-plugin/

Protect yourself from online "Tracking" advertising! Opt out of all of these Tracking Advertisement Lists in this Topic!

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Ads Preferences

Ads Preferences affect ads that Google shows on other websites.

Make the ads you see on the web more interesting

Many websites, such as news sites and blogs, partner with us to show ads on their sites. To see ads that are more related to your interests, edit the interest categories below, which are based on sites you have recently visited. Learn more

Your interests are associated with an advertising cookie that's stored in your browser. If you don't want us to store your interests, you can opt out below.

Opt out

Opt out if you prefer ads not to be based on the interest categories associated with your browser.

When you opt out, Google disables this cookie and no longer associates interest categories with your browser.



Interest-based advertising: How it works

Many websites, such as news sites and blogs, use Google's AdSense program to show ads on their sites. It's our goal to make these ads as relevant as possible for you. While we often show you ads based on the content of the page you are viewing, we also developed new technology that shows some ads based on interest categories that you might find useful.

The following example explains this new technology step by step:

Meet Mary

Mary's favorite hobby is gardening. With Google's interest-based advertising technology, Mary will see more relevant gardening ads because she visits many gardening websites. Here's how that works:

When Mary visits websites that display ads provided by Google's AdSense program, Google stores a number in her browser (using a "cookie") to remember her visits. That number could look like this: 114411.
Because many of the websites that Mary visits are related to gardening, Google puts her number (114411) in the "gardening enthusiast" interest category.
As a result, Google will show more gardening ads to Mary (based on her browser) as she browses websites that use AdSense.


No personal information

Throughout this process, Google does not know Mary's name or any other personal information about her. Google simply recognizes the number stored in Mary's browser, sees that it falls into the gardening enthusiast interest category and shows more gardening ads. Google will also not use sensitive interest categories, such as those based on race, religion, sexual orientation, health, or sensitive financial categories.

Editing interests with the Ads Preferences Manager

Google also lets Mary edit the interest categories associated with her browser's number. In addition to gardening, Mary also likes to play golf so she adds this interest using Google's Ads Preferences Manager. Now she will also see more ads about golf.

Interest-based ads on YouTube

YouTube also uses interest-based advertising to show relevant ads on its site. If Mary watches many videos about cooking on YouTube, she may see more ads related to cooking as she browses YouTube and websites that use AdSense. Similarly, she may see more gardening ads on YouTube based on sites she previously visited. Because YouTube is integrated into the Ads Preferences Manager, Mary can edit the interest categories that are relevant to her in one place. To learn more about YouTube's approach, see YouTube Advertising and You.

Using a different computer or clearing the browser's cookies

Anytime Mary uses a different browser or computer, her number won't carry over because it is specific to the browser she used before. When Mary clears her browser's cookies, the number is deleted and Google no longer knows that a user of that browser may be interested in gardening and golf.

Opting out

If you prefer not to receive this type of interest-based advertising, you can always opt out by clicking the "Opt out" button on the homepage of the Ads Preferences Manager. After you opt out, Google will not collect interest category information and you will not receive interest-based ads. You will see the same number of ads as before, but they may not be as relevant.

Read more about Opting out of Ads HERE:  http://www.google.com/ads/preferences/

Save your opt-out preference permanently


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Save your opt-out preference permanentlyWith this browser plugin you can permanently opt out of the DoubleClick cookie, which is an advertising cookie that Google uses.

The plugin lets you keep your opt-out status for this browser even when you clear all cookies. This plugin is Available for Internet Explorer, Firefox, Safari, or Chrome.

Save your opt-out preference permanently
With this browser plugin you can permanently opt out of the DoubleClick cookie, which is an advertising cookie that Google uses.

The plugin lets you keep your opt-out status for this browser even when you clear all cookies.

http://www.google.com/ads/preferences/plugin/index.html
« Last Edit: March 01, 2014, 12:06:38 PM by Software Santa »

 

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